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Kohlberg, Kravis, Roberts & Co (KKR) was set up in the 1970’s and orginally the company’s main business was in highly leveraged transactions. But recently they have set up a unique green enterprise that concentrates not just on maximum profit margins, but likewise on the ecological impact of the companies they invest in.

Environmentally friendly business processes became more generally acceptable a year ago when Kohlberg, Kravis, Roberts & Co’s Henry Kravis and the New York based Environmental Defense Fund (EDF) got together. Their objectives include encouraging their associated firms to resolve operations which may destroy the environment like greenhouse gas emissions not to forget any undue consumption of water resources.

Eco-efficiency (the term was first advocated by the World Business Council for Sustainable Development) is the formula deployed to achieve these objectives, employing green policies such as increasing the durability of products, reducing the waste of resources and using clean energy. Efficient though it was the KKR and EDF did not even realize the scope of the program’s advantages until the head of the program and global public affairs, Ken Mehlman, evaluated the figures from the project when it had been operating for its first 12 months.

Only then did Ken Mehlman find out that applying eco-efficiency wasn’t only lessening ecological impact, but it was also saving firms a great deal of money, and consequently the Green Portfolio project was virtually an immediate hit. Virtually all of the firms connected with KKR and Ken Mehlman nowadays are involved in eco-efficiency. If you think about the fact that this portfolio of companies has a value of eighty-six billion dollars, you can be sure that this wasn’t a simple achievement. The two groups alongside Ken Mehlman are extending the initial Green Portfolio project. To illustrate, Kohlberg, Kravis, Roberts & Co linked up with the EDF’s Climate Corps Program a venture which teaches students taking an MBA how to design and start cost effective, earth friendly practices. Recently, Ken Mehlman has collaborated closely with KKR to formulate analytical tools which companies can use to measure and manipulate different resources. With this information available, businesses can evaluate their everyday activities and find out precisely how any problems can be solved while simultaneously seeing their progress.

The business community has been changed by the efforts of Henry Kravis, the KKC, and the Environmental Defense Fund. Their radical ideas have set a benchmark for business organizations in every industry and demonstrated that making profits need not entail the hefty price of damaging the environment.