The Net’s Most Wanteds

A low standard digital publishing software package will be the downfall of any creative online publication. Once you’ve chosen to make an online magazine the key decision is to select your software supplier. It’s not about merely formatting your ezine nicely – on the contrary, this is a crucial decision as it can easily make or break your venture. The main feature to look for is, of course, simplicity of use. Because of course, regardless of how excellent the software may have been said to be, it’s still junk if you yourself can’t do anything with it… Your electronic catalog should matter enough to you for you to try out several providers.

Because spamming and hacking are online issues, security measures should be your second consideration as you’re making an online publication. What measures are taken securing your creation? Is it possible for people to simply copy and paste the catalog content or does the online publishing software vendor have protective measures to stop this? Is the content secure? You’ll also want to consider interactive collateral management to properly promote your flash magazine. Where are you placing the role of non-traditional media in it? How about working with advertising? Not that each publication will have to cover for all of these but your overall scheme definitely should. Up to date marketing techniques mean thinking about search engine necessities as you edit content. Will it allow for mixing paid and free content? Are you going to be offering double or triple subscription selections? The nature of your content, as well – is it monetized or is this venture not-for-profit? Will you be providing teasers and summaries to market this magazine? What’s the availability of your catalog? Will it be private — in which case you can investigate many hosting options or is it public? If public you should probably host directly with the vendor. What’ll you be doing about back-isues? Tech support is a large consideration in the selection of vendor. How customer-oriented are they? Be sure of their response time! Are there helpful FAQs and how-tos? These are things you need to look at prior to an emergency, it’ll be a good thing that you did! Consider your options very carefully before you pick out a publication’s flash publishing package vendor. Search Bing, Yahoo with the terms “create digital edition” to find further information.